If you’ve ever wondered what truly sets the world’s most successful self-made business icons apart, Business Brilliant: Surprising Lessons from the Greatest Self-Made Business Icons is your essential read. Written by Lewis Schiff, coauthor of The Middle-Class Millionaire, this eye-opening book dives deep into the habits and mindsets of legendary entrepreneurs like Richard Branson, Suze Orman, Steve Jobs, and Warren Buffett. Through engaging stories and groundbreaking research, Schiff uncovers the unique principles that drive lasting success—and shows you how you can apply these powerful strategies in your own journey.

What makes Business Brilliant stand out? It shatters common myths about wealth, focusing on actionable insights and real-world examples rather than luck or talent. You’ll discover seven key principles practiced by self-made millionaires, plus a practical four-step program to help you choose your path, hone your skills, negotiate confidently, and build a thriving, successful career. If you’re ready to learn what the self-made rich already know, this is the guide you’ve been searching for.

Business Brilliant: Surprising Lessons from the Greatest Self-Made Business Icons

Why This Book Stands Out?

• Reveals the Real Secrets of Self-Made Success: Drawing from exclusive research and interviews, Lewis Schiff uncovers what the most successful business icons do differently—shattering common myths about wealth and achievement.
• Grounded in Storytelling and Data: The book seamlessly blends engaging stories of legendary entrepreneurs like Richard Branson, Suze Orman, Steve Jobs, and Warren Buffett with solid, research-backed insights.
• Seven Principles of Wealth: Discover the distinct priorities and actionable principles that set self-made millionaires apart—accessible to anyone, regardless of background or intelligence.
• Practical, Step-by-Step Guidance: Includes a clear four-step program to help you choose your path, hone your skills, negotiate your worth, and achieve greater financial success.
• Focus on Synergy Over Luck: Learn why collaboration, strategic risk-taking, and team building are at the heart of true business brilliance—making success a deliberate process, not a lucky break.
• Empowering and Accessible: Written in a friendly, relatable style, this book makes high-level business wisdom easy to understand—and even easier to put into action.

Personal Experience

Diving into Business Brilliant: Surprising Lessons from the Greatest Self-Made Business Icons felt like having an honest conversation with someone who’s already walked the path I aspire to take. I found myself constantly nodding along, recognizing both my aspirations and the subtle missteps I’d made in my own approach to work and success. The stories Lewis Schiff shares about iconic entrepreneurs aren’t just inspiring—they’re surprisingly relatable, even if you’re not aiming to be the next Steve Jobs or Warren Buffett.

As I read, I noticed moments that made me pause and reflect on my own choices. For instance, the idea that it’s “synergy, not serendipity” that drives real success hit home. How often had I waited for the “right moment” instead of intentionally building the right relationships or skills? The book doesn’t just offer theory—it feels like practical advice from a mentor who genuinely wants you to succeed.

• Relatable struggles: I saw my own doubts and ambitions mirrored in the stories of self-made icons—reminding me that setbacks and uncertainty are universal, but so is the potential for growth.
• Actionable steps: The four-step program made me rethink how I approach my career, encouraging me to focus on what I do best and negotiate from a place of strength.
• Mindset shift: Reading about how self-made successes view risk and build teams made me question some of the “safe” decisions I’d been making—and inspired me to take bolder steps.
• Personal resonance: Perhaps the most powerful aspect was realizing that greatness isn’t reserved for a chosen few. The principles outlined felt accessible, as if success could truly be within reach with the right mindset and approach.

If you’re someone who’s ever wondered what truly sets the self-made apart—or simply want a refreshing, honest take on building wealth and fulfillment—this book might just become one of those rare reads that changes how you see your own journey.

Who Should Read This Book?

Are you ready to unlock the secrets behind true self-made success? Business Brilliant: Surprising Lessons from the Greatest Self-Made Business Icons is the perfect read for anyone eager to break free from ordinary thinking and achieve extraordinary results. If you’re curious about what really separates self-made millionaires from the rest—and how you can apply those lessons to your own life—this book is for you!

• Aspiring Entrepreneurs: If you dream of building your own business or taking your current venture to the next level, you’ll find actionable strategies and real-world examples from legends like Richard Branson and Steve Jobs.
• Professionals Seeking Career Growth: This book is packed with practical advice on negotiating job terms, increasing your value, and making smart career moves—perfect for those looking to climb the corporate ladder or pivot into more fulfilling work.
• Self-Starters and Side Hustlers: Whether you’re working a 9-to-5 or growing a side hustle, you’ll discover the mindset shifts and principles that help ordinary people achieve extraordinary wealth.
• Personal Development Enthusiasts: If you love learning about leadership, risk-taking, and wealth-building, the research-backed insights in this book will challenge your assumptions and inspire you to think bigger.
• Anyone Stuck in the Middle-Class Mindset: If you feel like you’re working hard but not getting ahead, this book offers a fresh perspective on how to reset your priorities and adopt the habits of the self-made rich.

What makes Business Brilliant truly unique is its blend of storytelling, research, and practical steps. Lewis Schiff doesn’t just share inspiring stories—he breaks down the specific principles and daily habits that separate the self-made icons from everyone else. If you’re ready to challenge conventional wisdom and start building real, lasting wealth, this book is your essential guide.

Business Brilliant: Surprising Lessons from the Greatest Self-Made Business Icons

Key Takeaways

If you’re curious about what truly sets self-made business icons apart from everyone else, Business Brilliant delivers practical and eye-opening lessons. Here are the most important insights and benefits you can expect from this book:

• Synergy Over Serendipity: Success isn’t about luck—it’s about intentionally creating opportunities, building strong networks, and collaborating effectively.
• Debunking Wealth Myths: The book challenges common beliefs about how fortunes are made, revealing that self-made icons follow strategies very different from the average person.
• Seven Principles of the Self-Made: Discover the specific habits and mindsets—such as risk-taking, negotiation, and focusing on strengths—that drive extraordinary results.
• Real Examples from Business Legends: Learn how figures like Richard Branson, Steve Jobs, Suze Orman, and Warren Buffett think and operate, offering real-world inspiration and guidance.
• Actionable Four-Step Program: Get a clear roadmap for advancing your own career and financial success, from picking the right field to negotiating better terms and compensation.
• Research-Driven Insights: Benefit from solid data comparing self-made millionaires to the middle class, providing a credible foundation for every takeaway.
• Team Building and Leadership: Understand the essential skills of assembling effective teams and leading with vision, as practiced by top entrepreneurs.

In short, this book offers a blueprint for thinking and acting like the self-made wealthy—making it a must-read for anyone aiming to break out of the ordinary and achieve extraordinary results.

Final Thoughts

“Business Brilliant: Surprising Lessons from the Greatest Self-Made Business Icons” distills the wisdom and strategies of the world’s most successful self-made entrepreneurs into practical lessons you can apply today. Lewis Schiff’s engaging storytelling and thorough research shine a light on the real-world habits and principles that set top achievers apart—not luck, but a distinctive approach to wealth and opportunity.

• Uncovers the seven key principles practiced by self-made successes
• Debunks common myths about wealth and entrepreneurship
• Offers actionable steps for team building, risk management, and leadership
• Includes a practical, four-step program for advancing your career and financial life

Whether you’re an aspiring entrepreneur, a professional looking to accelerate your growth, or simply someone curious about the secrets behind remarkable business success, this book offers invaluable insights. Schiff’s blend of storytelling and research makes for an inspiring, accessible read that can transform the way you think about money, opportunity, and your own potential.

Don’t miss your chance to learn what the self-made already know. Purchase your copy of Business Brilliant today and start putting these proven strategies to work in your own life!